My Summit Experience
By Spencer Ingvertsen
This past weekend was the first time I had the chance to experience The Perform Better Summit. It was honestly one of the most informational and hands-on experiences I have ever had. I am honored to have been able to attend this event. I learned more and more with each breakout session that I had attended. I can implement the things that I have learned not only here at A|M Fitness, but in my own personal training, and in my life in general. Throughout the summit, there were many times where I felt as if I had an “AH HA!” moment, where so many things were actually starting to make sense. I could write a few paragraphs on each breakout session where I had an “ah ha” moment, but I am only going to go over the two that were the largest to me.
My first ah-ha moment was in Josh Henkin’s “Strong, Stable and Mobile Principals of healthy shoulders, low backs and Knee’s”. Josh Henkin’s talked about contralateral and when he first said this word I looked around and everyone seemed to know what he was talking about, except me. So I made sure to give him all of my attention and I am so happy I did. Contralateral is “something occurring or acting in conjunction with the opposite side of the body”, meaning your left shoulder affects your right hip, and your right shoulder effects your left hip. For example, if you have a weak left hip, your right shoulder is going to be affected and will also be on the weaker side. It all makes sense to me and my personal injuries and my personal weaker sides.
My second ah-ha moment and where I personally took away the most information was Frank Nash’s “Content Creating Ninja”. I can implement the things I learned in my job as Membership Experience Director here at A|M Fitness. Frank talked about how to get people into the door of your gym. Not only that but also how to get people to stay. Frank talked about the good content that you should be sending out to your client’s vs. the bad content that is being sent out to your clients. Throughout the entire breakout session I kept thinking to myself, wow Mike knows what he is doing (even if I hate to admit to it). I don’ want to give away any more of the secrets I learned in Frank Nash’s breakout session, but just know that I now know how to get the best content out to our clients!
I learned a lot while I was at The Perform Better Summit, but the largest take away that I have is the connection made with my co-workers. I see them each and every day at work, but being away with everyone for a weekend is different. I can honestly say that I haven’t laughed as hard as I did this past weekend in a very long time. The five of us now have “inside” jokes where I say “hips shoulder width apart” and all of us will laugh, but to everyone else, I just sound confused.
I am very excited to attend this summit again in the future!